
ABOUT THE AUTHOR:
Ken Crause – Business Consultant/Therapist
Ken Crause isn’t just a business consultant, he’s a Business Therapist with a lifetime of real-world entrepreneurial experience. He’s started and led more than 12 diverse businesses across the globe from financial brokerages and private banks to greeting card companies, animation studios, recording studios, tea importing ventures, online payment systems, advertising firms, software companies, direct marketing businesses, and consulting firms. His ventures have spanned countries including the UK, Hong Kong, Canada, the USA, South Africa, and Panama.
Ken’s unique approach blends practical strategy with emotional intelligence, helping aspiring entrepreneurs turn their ideas into thriving, sustainable businesses. He knows firsthand the challenges, risks, and rewards of entrepreneurship, and he guides others to succeed without the costly trial-and-error.
One of Ken’s greatest abilities is innovation. Not only does he teach a 4-hour workshop on innovation but he has a basket full of innovative business ideas that someone could develop and make a fortune at.
As a therapist, Ken has endured almost every imaginable failure, setback and difficulty in business. Not only did he overcome them through faith, mindset and commitment, but he grew as a result of all those difficulties. His only regret was that he never had anyone who was not emotionally involved so that he could share honestly what he was going through or feeling at those times. Every Business Owner or manager will need a business therapist at some point in their lives and Ken is well experienced and able to help you get back on track quickly and with more enthusiasm than ever before. It is most likely he has “Been there and experienced that” himself so his help is not theory but based on his real life experiences.
With Ken Crause, you’re not just getting advice, you’re getting a mentor who’s been there, built that, and knows what it takes to win.
📞 Book Your Free 30-Minute Consultation Today
email him at ken@byoboss.pro
North American Contact:
Ken Crause
BYOBOSS Business Consulting
4340 Martin Place, Nanaimo, BC Canada
Tel: +1 250-616-2395
email: ken@byoboss.pro
Africa Contact:
Charles Kodjo Wuashie
Bigoman Development Limited
Box CO 2558,
Tema, Ghana
Email: bigomanghana@gmail.com
Contacts: +233540588845 / +233574843766
FREE DOWNLOADABLE EBOOK
This book is mostly an edited reproduction of the lecture on “Acres of Diamonds” by Russel Conwell.
The premise of this book is to show you that no matter where you live, there are opportunities to become wealthy. You just have to open your eyes to the opportunities around you.
Table of Contents: How to Start & Grow Your Own Business.
Chapter 1. Why start your own business?
Chapter 2. 10 Excuses That Stop People From Starting a Business (and Why They’re Not Good Enough)
Chapter 3. Introduction.
Chapter 4. Making Decisions
Chapter 5. Where to Start
Chapter 6. Why Failure is necessary for Success
Chapter 7. Practical Business Set Up
Chapter 8. The Dumbo Principle
Chapter 9. Website
Chapter 10. Belief and feelings
Chapter 11. Adopt the Right Mindset
Chapter 12. The Value of and Ways to Validate Your Business Idea
Chapter 13. How to Engage Potential Buyers for Feedback
Chapter 14. Belief – blessing or curse
Chapter 15. Building a Minimum Viable Product (MVP)
Chapter 16. Testing Demand for Your Product
Chapter 17. The Power of Goal Setting
Chapter 18. How to Determine the Right Price
Chapter 19. Financing Your Business
Chapter 20. Operations & Systems
Chapter 21. Leverage Technology & AI
Chapter 22. Protect Yourself Legally
Chapter 23. Marketing
Chapter 24. Hiring the Right Staff for Your Startup
Chapter 25. Powerful Strategies To Increase Revenue
In Your Business
Table of Contents: The Art and Science of Decisions
“The quality of your life is determined by the quality of your decisions.”
Introduction — The Art and Science of Decision
Chapter 1 — The Anatomy of a Decision
Chapter 2 — The Weight of Regret: How Past Choices Shape Present Anxiety
Chapter 3 — The Stress Factor: How Pressure Impacts Decisions
Chapter 4 — Lawsuits, Risk, and Fear: Legal and Financial Traps in Decision-Making
Chapter 5 — Intuition vs. Logic: When Gut and Mind Collide
Chapter 6 — The Social Influence Trap: How Others Shape Your Choices
Chapter 7 — Frameworks for Clarity: Tools to Simplify Decision-Making
Chapter 8 — Decision-Making in High-Stress Situations: When Everything Is on the Line
Chapter 9 — Learning from Mistakes: How Reflection Turns Failure into Wisdom
Chapter 10 — Habits of Exceptional Decision-Makers: Daily Practices That Build Clarity and Confidence
Conclusion — Mastering Decisions: Clarity, Courage, and Confidence
Appendix — Practical Tools for Better Decision-Making
Table of Contents: The Power of Focus.
- Chapter 1: Why Focus Matters in Marketing
- Chapter 2: GICO Case Study – How Focus Drives Results
- Chapter 3: Focused Marketing Across Industries – Proof That Simplicity Sells
- Chapter 4: The Mechanics of Focused Campaigns
- Chapter 5: Steps to Implement Focused Marketing in Your Business
- Chapter 6: The ROI of Focus – Why Narrowing Your Marketing Works
- Chapter 7: Lessons from Multi-Industry Focus – What Every Business Can Learn
- Chapter 8: Your Focused Marketing Action Plan
- Line Extension Through Brand Segmentation – The Toyota and Lexus Model
- Which advertising media is best
Table of Contents: Innovation – The lifeblood of every business
Part I: The Why — Understanding the Urge to Innovate
Chapter 1: The Cost of Standing Still
Chapter 2: The Psychology of Progress
Chapter 3: The Strategic Imperative
Chapter 4: The Cultural Equation
Part II: The How — Building Innovation Into the DNA
Chapter 5: Design Thinking — Seeing Problems Differently
Chapter 6: Systems for Creativity
Chapter 7: From Ideas to Impact
Chapter 8: Technology as a Catalyst, Not a Crutch
Part III: The Ecosystem of Innovation
Chapter 9: Collaboration and Open Innovation
Chapter 10: Building the Right Team
Chapter 11: Funding and Measuring Innovation
Chapter 12: Scaling Without Killing the Spirit
Part IV: The Future of Innovation
Chapter 13: AI, Sustainability, and Human-Centered Progress
Chapter 14: Innovating Yourself
Chapter 15: The Continuous Revolution
Epilogue — The Fire Never Goes Out
Bonus Section: The Innovator’s Toolkit
Table of Contents:
The Power of Visualization
Introduction: The Mind’s Hidden Blueprint
Chapter 1: The Science Behind Visualization
Chapter 2: The Subconscious Connection
Chapter 3: Vision vs. Visualization
Chapter 4: The Mechanics of Mental Imagery
Chapter 5: Techniques for Daily Visualization Practice
Chapter 6: Visualization for Goal Achievement
Chapter 7: Overcoming Mental Resistance
Chapter 8: Visualization and the Law of Action
Chapter 9: Advanced Visualization Tools
Chapter 10: Visualization in Leadership and Creativity
Chapter 11: Visualization for Healing and Wellbeing
Chapter 12: Living a Visualized Life
Conclusion: The World You See Is the One You Create
Table of Contents: Avoiding the Sharks
Chapter 1 — Taxation
Chapter 2 — Supply Chain
Chapter 3 — Government Red Tape
Chapter 4 — Lawsuits
Chapter 5 — Competitor Warfare
Chapter 6 — Single Market Dependence
Chapter 7 — Cash Flow Disruption
Chapter 8 — Shareholder Demand for Profit
Chapter 9 — Investor Control:
Chapter 10 — Lack of Innovation & Vision for Growth
Chapter 11 — Market Share vs. Profit
Chapter 12 – The Partner Trap
Chapter 13 – Currency Conversion
This book is a MUST for any CEO or Business Director, especially Fortune 500 CEO’s
Unblocked: The Power of Belief and the Journey Beyond Your Past
Introduction: The Prison of the Mind.
Part I: The Architecture of Belief
Chapter 1: The Hidden Power of Belief
Chapter 2: The Self-Image Blueprint
Chapter 3: The Lens of the Past
Part II: Breaking the Barriers
Chapter 4: The Inner Critic and the False Self
Chapter 5: Fear — The Gatekeeper of Growth
Chapter 6: Shame, Guilt, and the Weight of the Past
Part III: Reprogramming Belief and Identity
Chapter 7: The Science of Reprogramming
Chapter 8: Visualization — Creating Before You Become
Chapter 9: Environment and Influence
Part IV: Becoming the New You
Chapter 10: Acting As If — The Identity Shift
Chapter 11: Resilience and the Feedback Loop
Chapter 12: The Spiritual Dimension of Belief
Conclusion: You Are the Belief That Became Real
Bonus Section: